Apple CEO Tim Cook's daily routine starts with waking up at 4 a.m. and reading customer emails

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Cook typically wakes up betwixt 4 and 5 a.m.

"I get up really early, I'm an early bird," Cook said connected an episode of nan "Dua Lipa: At Your Service" podcast that aired successful November, noting that he mostly wakes betwixt 4 a.m. and 5 a.m.

He's said that astatine that early hour, he has nan state to walk his clip arsenic he sees fit.

"I tin power nan greeting amended than nan evening and done nan day. Things hap done nan time that benignant of rustle you disconnected course," he told The Australian Financial Review successful 2021. "The greeting is yours. Or should I say, nan early greeting is yours."

Once he's up, he spends astir an hr reference done his emails.

The first point Cook does successful nan greeting is cheque his iPhone, connected which "he sounds email, reviews overnight income reports and studies countries wherever numbers are changing to support his digit connected nan beat of nan business," The Wall Street Journal reported successful 2024.

"I walk my first hr doing email, and I'm beautiful belief astir doing this," he said connected Dua Lipa's podcast. "I publication emails from a batch of customers and employees, and nan customers are telling maine things that they emotion astir america aliases things that they want changed astir us. Employees are giving maine ideas. But it's a measurement to enactment grounded successful position of what nan organization is feeling, and I emotion it."

Cook told ABC News successful 2014 that he was getting 700 aliases 800 emails a day and publication "the mostly of those," including customer feedback.

"I get notes some that are affirmative and immoderate that are not truthful affirmative because group consciousness free to scope retired and sound their sentiment and I deliberation this is awesome because it keeps my manus connected nan beat of nan company," Cook told WSJ successful 2024. "I effort to internalize it and inquire myself, good is that meticulous aliases not, and not conscionable quickly put up a protect shield and say, 'Why? What we've done is right.'"

Employees, too, person knowledgeable Cook's early-morning emails.

"Tim wakes up really early and is very good tin of expecting you to reply backmost earlier nan sun comes up," 1 root told Insider successful 2014.

Before he tin caput to nan office, nan Apple CEO hits nan gym respective days a week.

"I walk an hr successful nan gym, usually doing spot training, and I've sewage personification to really push maine to do things I don't want to do," he told Dua Lipa. "I do nary activity during that play of clip astatine all, I ne'er cheque my phone, I'm conscionable wholly focused connected moving out."

The Wall Street Journal reported successful 2014 that Cook didn't activity retired connected Apple's campus, opting alternatively for a gym wherever he was little apt to tally into his employees.

Cook told Axios successful 2018 that moving retired helps "keeps my accent astatine bay."

After his workout and a shower, Cook heads to Starbucks.

Cook told nan Journal successful 2024 that he drinks "many cups" of java a day.

A 2012 Time article reported that there, he'd publication done much emails earlier heading to nan office.

It's not clear whether Cook regularly eats breakfast, but he dug into scrambled ovum whites, sugar-free cereal, unsweetened almond milk, and bacon during an interview pinch The New York Times's Andrew Ross Sorkin successful 2017.

Once he's astatine work, Cook hosts marathon meetings.

The Journal's 2014 article reported that Cook's play operations meetings could past 5 aliases six hours and that he was known to relentlessly mobility employees.

"'Talk astir your numbers. Put your spreadsheet up,' he'd opportunity arsenic he nursed a Mountain Dew," nan Journal wrote.

Cook has since said he's a large instrumentality of Diet Mountain Dew, though Apple's field doesn't banal it.

Mike Janes, nan erstwhile caput of Apple's online store, told CNN Money successful 2008 astir an day gathering pinch Cook.

"A number of america had tickets to spot nan Mets that night," Janes said. "After hours, he was still drilling america pinch mobility aft mobility while we were watching nan timepiece for illustration kids successful school. I still person this imagination of Tim saying, 'Okay, adjacent page,' arsenic he opened yet different power bar. Needless to say, we missed nan Mets game."

He besides has nary problem sitting successful soundlessness until he gets a suitable answer.

"In meetings, he's known for long, uncomfortable pauses, erstwhile each you perceive is nan sound of his tearing nan wrapper of nan power bars he perpetually eats," CNN Money reported.

As a result, nan Journal said, labor had learned to beryllium prepared, cramming for nan meetings arsenic if they were tests.

For lunch, he keeps it beautiful elemental astatine nan Apple cafeteria.

The Journal reported successful 2014 that too nan power bars he was snacking connected passim nan day, he stuck to meals specified arsenic chickenhearted and atom for lunch.

Cook is known to eat his luncheon successful nan cafeteria pinch employees, dissimilar his predecessor Steve Jobs, who would typically eat pinch nan creation chief, Jonathan Ive.

Cook useful agelong days astatine nan office.

"I'll disagreement nan time successful position of spending clip pinch merchandise teams aliases spending clip pinch trading teams aliases spending clip pinch nan executive team, and we're either handling issues of nan time aliases hopefully our equilibrium is much connected moving connected early stuff, and reasoning astir what's next," he said connected Dua Lipa's podcast.

When he was COO, he was known for being one of nan first group successful nan agency and 1 of nan past group to leave.

After-hours, Cook's life is beautiful overmuch a mystery.

We don't cognize overmuch astir really Cook spends his weekends and evenings, though he's outdoorsy and enjoys stone climbing and cycling.

The Journal reported his favourite picnic spots included nan Yosemite and Zion nationalist parks.

He has besides vacationed astatine nan Canyon Ranch edifice successful Arizona, wherever guests spotted him keeping to himself, often eating unsocial and reference connected his iPad, Fortune's 2012 profile of Cook said.

He's besides talked astir utilizing nan Vision Pro astatine location to watch "Ted Lasso" and different TV shows while stretched retired connected nan couch.

Áine Cain contributed to an earlier type of this story.